Recognizing the potential of a tourist town: The success of the Laundriana laundry

Marina Knežević / 10.08.2024.
laundriana

In the very center of the charming town of Lovran, the jewel of the Kvarner Riviera, Mrs. Tamara Rossmann fulfilled her long-standing dream of opening a laundry.

Laundriana is a place where renters, local residents, and tourists can easily and quickly get perfectly clean laundry.

An interesting detail is concealed in the very name of the laundry. Lovran was historically known as Lauriana, which means "city of laurels".

Challenge: Idea development

Mrs. Tamara has been contemplating opening her own laundry service for several years.

"I first learned about Bright World in a newspaper. Later, I met you at the HoReCa fair in Opatija. Your team presented me with the initial offer, but at that time, there were some circumstances that prevented me from taking the first step," she recalled.

"Last year, I reconnected with your team and that's where the story began. I soon began searching for the perfect space. I wanted it to be located in the center of Lovran so that people could drop off and pick up their laundry conveniently on their way, with nearby parking," he explains.

Solution: An opportunity not to be missed

"This year, I finally found exactly what I was looking for - a wonderful, spacious place in the city center. It's also close to my home, so I can get to work in just an hour! I told myself, 'It's now or never!'"

I consulted with your team and we decided on the combination of devices and additional equipment that will be most suitable for my business needs.

Delivered products:

With LG professional devices, their large capacities, and fast cycles, work goes smoothly. Mrs. Tamara also appreciates BW automatic dosing pumps.

"BW automatic dosing pumps really simplify everything. They precisely dose the detergents so there is one less task for me. Plus, they help keep the space tidy because there is no spillage!''

Delivered services:

  • Installation
  • Education for use
  • 3D modelling

"The 3D modelling of the space and installation was fantastic for me! I was constantly thinking about how, what, and where things would be, and then I got the opportunity to see exactly how the laundry would look. Everyone I showed it to was delighted," she says.

Results: Fortune favours the bold

Given that Lovran is a popular tourist town, most of the clients are renters of apartments and villas.

"I am an apartment owner myself and I take care of the maintenance of several properties. Therefore, I understand what renters need. Tourist stays require fast and high-quality laundry washing, which LG professional washing machines can handle without any problems," explains Mrs. Tamara.

Clients include local residents who require washing and drying of large items of laundry, such as quilts and blankets, as well as tourists.

"I was surprised by how many tourists do not have a washing machine available in their apartment. Those who stay here for a long time often come to freshen up their clothes, so there's a lot of work" she says, and ends by saying:

"I am delighted that I have finally ventured into the world of entrepreneurship! The outcomes are fantastic and surpass my expectations. I am eager to continue this thrilling journey and embrace everything that lies ahead!"

 

Big steps often require time and courage. But with the support of a professional team, anything can be achieved! Be bold like Mrs. Tamara and make your entrepreneurial dream a reality. Contact us!

Contact us