The LG Laundry Lounge network in Greece is expanding!
After the successful launch of two LG designer self-service laundries in Athens, a third location has opened in Kalamata.
Kalamata is the second largest city on the Peloponnese peninsula and is a popular destination for tourists seeking an authentic Greek cultural experience while avoiding large crowds.
With its rich history, charming traditional markets, local specialties, and beautiful sandy beaches, it is the perfect destination for rest and enjoyment.
Challenge: A new business venture for an experienced entrepreneur
Opening a self-service laundry marked a new milestone in Mr. Konstantinos Kappas's journey as an entrepreneur.
An experienced entrepreneur in various industries, including hotel management and ownership of a company specializing in embroidery and printing on fabrics, decided to invest his capital in a completely new area. He had little to no knowledge about this new field. Up to that point, the only washing machines he had encountered were household ones.
"I am the owner of a boutique hotel in Kalamata. When I visited a self-service laundry in the area to wash some hotel linens, I noticed a large volume of customers. I saw this as an opportunity to open my own laundromat," he recalls.
Mr. Kappas wanted his self-service laundry to be top-notch, so he opted for the established and successful LG Laundry Lounge concept.
Solution: Concept proven in practice
He got in touch with our Greek partner, Georgios, who is the driving force behind the successful LG Laundry Lounge projects in Athens, and embarked on a new chapter of his entrepreneurial journey.
As with all LG Laundry Lounge projects, Mr. Kappas received comprehensive assistance in business planning, from selecting compatible equipment to providing defined visual identity.
"I was fortunate in my search for a space and quickly found everything that Georgios pointed out to me as essential for the location of a self-service laundry: high traffic, a variety of nearby shops, and easy access," he says, adding:
"The 3D modelling with its detailed plan of the space and installations, ensured optimal use of every corner. It also provided me with a first glimpse of how my laundromat will look in reality."
In less than four months from the initial idea, everything was prepared to start working.
Delivered products:
- 3x LG Giant professional washing machine (10 kg capacity)
- 1x LG Titan professional washing machine (15 kg capacity)
- 3x LG Giant professional dryer (10 kg capacity)
- 1x LG Titan professional dryer (14 kg capacity)
- BW ozone generators
- BW automatic dosing pumps
- Coin payment system
Delivered services:
- Education
- 3D modelling
- Guidelines for interior design
Results: More than a service
Given that tourists visit Kalamata year-round, they make up the largest user group. Additionally, there are local renters, students, and soldiers from the nearby base.
They use LG professional devices with ease, and the washing and drying results are both fast and excellent.
"LG Giant professional washing machines delight users! With their large capacities and fast programs, they allow them to wash large loads in a single cycle, delivering exceptional washing results. Furthermore, their sleek and modern design enhances the overall impression," says Mr. Kappas.
Finally, he expresses his satisfaction with selecting this concept for his self-service laundry:
"LG Laundry Lounge is a well-known and recognizable brand, which definitely makes a difference. Users associate it with quality service and a pleasant atmosphere in a beautiful environment. It goes a step beyond the usual service, providing a unique experience that leaves a lasting impression and keeps customers coming back."
Considering opening your own laundromat but unsure of its design? Choose the proven solution – LG Laundry Lounge! With the global recognition of the LG brand, high-end professional devices, and a ready-made visual identity, success is assured!
